Spa Concept

Neil Howard of Howard Spa Consulting has been celebrated for his “Spa Concept” service for many years, leading the creation of many of the “Best Designed Spas” in the World. Part of our initial role is to form the “Spa Architecture” by creating exceptional “Spa Layouts” – the critical foundation of successful “Luxury Spa Design”.

Following an agreed Spa Layout, Howard Spa Consulting provides interior designers with “Spa & Wellness Design Assistance” through all aspects of the Design Development stage benefitting luxury spa design with practical operational intelligence.

Many of Neil’s creations have received multiple accolades from the industry’s most respected authorities; The World Spa Awards, Conde Nast, Architectural Digest, The Telegraph, The Good Spa Guide, and Tatler.

spa concept
spa concept
spa concept
Need help with your Spa Design?

Wellness & Spa Concept

Neil Howard’s objective is to always create a unique “Spa Concept” that marries with & enhances the identity of the hotel. We do not impose any preconceived concept or branding; nor do we conceive Spas based on any future equipment sales that equipment-led consultancies may do.

“Spa & Wellness Concepts” require to be formed prior to the formation of a “Spa Layout”, followed later by Detailed Design in conjunction with the appointed “Spa Interior Designers” This initial stage includes the resolution of the specific facilities critical to forming unique “Spa Concept”, “Wellness Concept” or “Wellbeing Concept”.

The mix of facilities and the way in which they are presented will form the type, category, or classification of Spa; it’s USP; competitiveness; best connections between rooms & spaces; sense of place; alignment with the hotel’s brand standards; and address the identified market niche specific to each individual Hotel or Residential property.

The “Spa Concept” should precede any attempt of forming a “Spa Design Concept”.

Spa Plans

“Best Wellness Design” combines knowledgeable functionality with a space that evokes an appropriate ‘feeling’. Integrating the ‘feeling’ into “Wellness Plans” is a skill beyond purely placing the rooms in the correct sequence, order or adjacency.

Room connections & relationships, flow, adjacencies, sight lines, intelligent zoning, minimum dimensions & proportions, light, outdoor & indoor, proportions, a balance between privacy & social spaces, ‘reveals’ & discovery, and encouraging a guest path are all part of functionality, but how all these elements are discovered & fully appreciated along the guest path is an added ingredient missing in so many Spas.

The bottom line is that the space must encourage the ‘feel good factor’ as that’s the main purpose of the space.

Our 10 Points of Difference

  • We enhance a hotel’s brand identity by weaving the hotel’s values, standards & DNA into the Spa Design & Concept

  • Our services offer seamless continuity between the design phase and the pre-opening phase ensuring the design & operational concepts are realised

  • We apply a lifetime of both operational experience AND design to your Wellness Spa

  • Training, pre-opening, operational enhancement & management support is provided with the benefit of operating & pre-opening numerous 5 star hotels & resorts

  • The end result is a Spa that possess a very strong identity with a high level of service within a highly competitive marketplace

  • We possess one of the most coveted international client lists of any spa consultancy

  • Most of our Spas achieve international & national accolades – winners in their class

  • Our clients deliver exemplary testimonials & recommendations

  • We are renowned for our attention to detail

  • We are a proven sustainable consultancy of 25 years

How can we serve you?

Do you require specialist assistance with a new Wellness Spa project, or seeking to improve the Operation of your existing Wellness Spa?